CES 2023 Recap: 18 Brand Experiences from Across the Show Floor More than 115,000 people touched down in Las Vegas for CES 2023, Jan. 5-8,... Read More
Events
Trends
SYLVANIA Boosts Brand Visibility with a DIY ‘Eye Exam’ Pop-up for Car Headlights EYECARE by SYLVANIA experts replaced participating cars’ headlight bulbs and guided attendees... Read More
Proving the Value of Meetings to the Wider Business World Skift Take: MPI CEO Paul Van Deventer discusses proving the value of meetings, taking risks... Read More
Agenda Unveiled: The 2023 Experiential Marketing Summit in Las Vegas Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. The Experiential... Read More
Hubilo Acquires Badging Specialist Fielddrive Skift Take: On paper, this deal makes perfect sense. Hubilo is keen to move beyond virtual events and build a... Read More
New Trends for Wellness in Meetings
1 min read
New Trends for Wellness in Meetings Skift Take: Move over yoga. New wellness trends like forest bathing, sound healing, and equine experiences are becoming part... Read More
AI Translation Platform Adds Natural Sounding Voices Skift Take: AI-powered translation company Wordly announced an impressive set of new features. It is also partnering with... Read More
Dance Marathon Event Raises $15 Million for Childhood Cancer Skift Take: A unique dance marathon event raised a record $15 million for childhood cancer. The annual... Read More
Experiential at Super Bowl 57: How Brands from Bud Light to Subway Showed up for Football Fans
9 min read
Experiential at Super Bowl 57: How Brands from Bud Light to Subway Showed up for Football Fans The Arizona Super Bowl Host Committee and partner... Read More
Understanding Attendee Behaviors
1 min read
Understanding Attendee Behaviors Skift Take: Panos Moutafis, co-founder and CEO of Zenus, discusses the value of understanding attendee behaviors and shares the benefits of the... Read More