As we look ahead to autumn and the push towards 2023, what are some of the key events, conferences and trade shows — whether in-person, virtual, or hybrid — where B2B marketers can learn the latest from leading marketing industry speakers?
There are plenty to choose from, and to help you sort out the many B2B marketing conference options available during the rest of 2022, we’ve compiled our latest list of some of the top B2B marketing events to elevate and inform your business strategy.
Marketing conferences truly offer a wealth of benefits to marketers looking for the latest learning, new networking opportunities, and recent industry research and insight to help increase brand awareness — but sometimes finding events that match your business and B2B search marketing needs can be challenging.
In just the last decade the number of marketing-related conferences has risen drastically, making it seem harder than ever to hone in on the ones that can best help build your business, expand your networking opportunities, and provide the most relevant new industry education from top speakers, especially in the specialized world of B2B marketing.
For this late summer and fall, we’ve gathered together a powerful slate of events, and are happy to present them here, in chronological order.
Let’s jump right in and explore our collection of some of the top B2B marketing and related conferences and events taking place as we head towards 2023.
Top Late Summer & Fall 2022 B2B Marketing Conferences
JULY
MozCon — #MozCon
When: July 11-13, 2022
Where: Seattle, WA. and virtual
Theme: SEO and Search Marketing
About: MozCon will take place in Seattle over three days in July in 2022, exploring the latest search, SEO, conversion marketing, and local search marketing trends, featuring top speakers including Aleyda Solis of Orainti, Petra Kis-Heczegh of Yext, Amanda Natividad of SparkToro, and others.
AUGUST
Marketing Artificial Intelligence Conference — #MAICON22
When: August 3-5, 2022
Where: Cleveland, OH. and virtual
Theme: Marketing Artificial Intelligence
About: In-person for 2022, the Marketing Artificial Intelligence Conference (MAICON) focuses on the successful use of AI in marketing, with programming created to understand AI and learn how to select, pilot, and scale the right use cases with the right AI-powered technologies. MAICON will feature five next-generation workshops, eight keynotes, 20 breakout sessions, and plenty of networking opportunities. Speakers include Vedant Misra of Google, Domhnaill Hernon of EY, Domhnaill Hernon of Adobe, and others.
B2B Sales and Marketing Exchange — #B2BSMX
When: August 8-10, 2022
Where: Boston, MA.
Theme: Marketing & Sales
About: B2B Sales and Marketing Exchange brings together thought leaders in ABM, revenue marketing and demand generation, including an array of top speakers including Melissa Vega of BMC Software, Vanessa Porter of VMware, and others.
Digital Summit Series Minneapolis — #DSMPLS
When: August 18-19, 2022
Where: Minneapolis, MN.
Theme: Digital Marketing
About: The two-day 2022 edition of the Digital Summit Series Minneapolis conference is slated to feature top digital marketing speakers including futurist David Shing, Ron Davis of GoDaddy, and others presenting sessions such as “Why Video Marketing Works and How to Pull It Off” and “Content-First Omnichannel Planning.”
SEPTEMBER
INBOUND 2022 — #INBOUND2022
When: September 6-9, 2022
Where:Boston, MA. and virtual
Theme: Marketing & Sales
About: INBOUND 2022 will present some of the biggest names and brightest minds in sales and marketing and other industries, and offers speakers including President Barack Obama, Dr. Jane Goodall, and others from firms including Intuit, HubSpot, Twitter, and more. Past sessions have focused on SEO strategies derived from product design methodology and more.
Product Marketing World San Francisco Summit — #PMMWorld
When: September 7-8, 2022
Where: San Francisco, CA.
Theme: Product Marketing
About: Product Marketing World’s San Francisco Summit will offer some 100 top industry speakers exploring the intersection of product, marketing, and sales. Speakers include Rukma Sen of Google, Sudha Ranganathan of LinkedIn*, Misha Sokolnikov of Microsoft, and many others.
Brandweek — #Brandweek
When: September 12-16, 2022
Where: Miami, FL.
Theme: Brand Marketing
About: Adweek’s 2022 edition of the Brandweek conference will be the fifth edition of the event, returning to in-person status after a pandemic switch to virtual, and will feature top brand marketing speakers including futurist Faith Popcorn, Brian Povinelli of Marriott, and many others for five days of sessions, presentations, and more.
SaaStr Annual 2022 — #SaaStr
When: September 13-15, 2022
Where: San Francisco, CA.
Theme: Software as a Service (SaaS)
About: SaaStr Annual 2022 offers a cloud-focused business event bringing together B2B founders, executives and investors for the largest non-vendor SaaS conference, including speakers Ben Chestnut of Mailchimp, Chris Merritt of Cloudflare, Jen Dawson of AWS and many others.
Content Marketing World — #CMWorld
When: September 13 – 16, 2022
Where: Cleveland, OH. and virtual
Theme: Content Marketing
About: 2022’s Content Marketing World conference is set to explore the best in content marketing to grow your business and inspire your audience, featuring top speakers including Jessica Bergmann or Salesforce, Tequia Burt of LinkedIn*, Kim Sterling of Adobe Stock, our own CEO and co-founder Lee Odden presenting a session exploring “The Secrets of Creating Inspired B2B Content Experiences,” and other speakers to be announced in the lead-up to the event.
Advertising Week New York — #AWNewYork
When: September 19-21, 2022
Where: New York City and virtual
Theme: Marketing & Sales
About: The 2022 Advertising Week New York event will serve as a worldwide gathering of marketing, advertising, technology and brand professionals, offering major speakers including Linda Boff of GE, Danny Guillory of Dropbox, Renata Altenfelder of Lenovo, and others.
Growth Hackers 2022 — #GHConf22
When: September 20, 2022
Where: San Francisco, CA. and virtual
Theme: Marketing & Sales
About: Growth Hackers 2022 will take place in hybrid format, exploring the next generation of growth tactics and the leaders building those tactics, featuring top speakers including Lucia van den Brink of Speero, Sarah Nance of Designit, and others.
Dreamforce — #Dreamforce
When: September 20-22, 2022
Theme: Salesforce Marketing
About: For 2022, Salesforce’ Dreamforce event will feature an array or top speakers from major brands and keynotes from Matthew McConaughey, Allyson Felix, Bono, Alex Honnold, and others.
Midwest Digital Marketing Conference — #MDMC22
When: September 22, 2022
Where: Saint Louis, MO.
Theme: Digital Marketing
About: The Midwest Digital Marketing Conference is set to offer a day exploring a variety of digital marketing topics including influencer marketing, LinkedIn for B2B, paid advertising, and more. Speakers include Finola Austin of Meta, Ryann Ariano of LinkedIn*, Kunur Patel of Twitter, and other top marketing experts.
Martech — #MarTechConf
When: September 28-29, 2022
Theme: MarTech
About: Martech’s free 2022 online event focuses on actionable tactics in marketing technology to solve marketing problems, with speakers including Darrell Alfonso of Amazon Web Services, Lisa Peyton of the University of Oregon, and more.
OCTOBER
Influencer Marketing World North America — #IMW2022
When: October 5-6, 2022
Where: Santa Clara, CA.
Theme: Influencer Marketing
About: The Influencer Marketing World North America event, held in conjunction and co-located with the Digital Marketing World Forum, offers marketers a two-day event featuring top speakers including Lisa Routel of Verizon, Mark Reynolds of Meta, Estelle Shaw-Latimer of Citi, Flora Noble of Group GTI, and others, all gathered to explore the future of digital and influencer marketing technologies.
MarketingProfs B2B Forum — #MPB2B
When: October 12-14, 2022
Where: Boston, MA. and virtual
Theme: B2B Marketing
About: At MarketingProfs B2B Forum top leaders, innovators, and people who make things happen gather to share their secrets to success, with a stellar lineup of speakers including Ann Handley of MarketingProfs, Mona Chalabi of The Guardian, and our own CEO and co-founder Lee Odden, who will be presenting a session examining “10 Creative Content Ideas You’ll Want to Try Today.”
Marketing Summit at Oracle CloudWorld — #OCW
When: October 17-20, 2022
Where: Las Vegas, NV.
Theme: Oracle B2B Marketing
About: The inaugural Marketing Summit at Oracle CloudWorld takes a multi-faceted look at how global marketing professionals use Oracle products, with keynote speakers to be announced in the lead-up to the event, and sessions including topics such as “Bringing Marketing and Sales Together with Oracle Fusion Marketing,” and “Building Trust through Permission-Based Marketing.”
The Influencer Marketing Show — #IMSLONDON22
When: October 20, 2022
Where: London, UK. and virtual
Theme: Influencer Marketing
About: An hybrid event in London, The Influencer Marketing Show offers brands, agencies, content creators and technology platforms a full day on influencer marketing education and strategy, with 40+ top speakers and over 30 exhibitors.
State of Search Conference — #StateOfSearch2022
When: October 24-25, 2022
Theme: Search Marketing
About: The two-day virtual State of Search Conference is set to explore search marketing, pay-per-click (PPC), and other search elements of digital marketing, featuring a variety of top industry speakers.
ANA Masters of Marketing Conference — #ANAMasters
When: October 25-28, 2022
Where: Orlando, FL. and virtual
Theme: Marketing & Sales
About: The Association of National Advertisers’s 2022 ANA Masters of Marketing Conference is about learning, networking, and growth, offering the latest marketing insight by leading speakers from top speakers including Tony Wells of Verizon, Elizabeth Rutledge of American Express, Maggie Schmerin of United Airlines, and many others.
NOVEMBER
AI Summit Austin — #AISummit
When: November 2-3, 2022
Where: Austin, TX.
Theme: Artificial Intelligence (AI)
About: Expected to take place in-person, the 2022 version of AI Summit Austin presents all things artificial intelligence for business marketers, featuring leading speakers including Tara Nair Shah of PayPal, Katie DeGraaf of General Motors, Rob Bence of United Airlines, and others, providing looks at modernizing the search stack using AI, quantum computing, and other topics.
B2B Marketing ABM Conference — #B2BMarketingABM
When: November 2, 2022
Where: London, UK
Theme: Account-Based Marketing (ABM) in B2B Marketing
About: The 2022 B2B Marketing ABM Conference is aimed at a deep-dive into the world of ABM for B2B marketers, with multiple content streams and two days of learning on-tap, and speakers including Rachel Dye of Cisco, Olga Gregory of WSP, and many others, with sessions exploring intent data and more.
ANA Multicultural Marketing and Diversity Conference— #ANAdiversity
When: November 6-8, 2022
Where: Hollywood, FL. and virtual
Theme: Multicultural Marketing
About: The Association of National Advertisers’s 2022 Multicultural Marketing and Diversity conference will celebrate its 24th year with a November event that focuses on diversity, equity, and inclusion (DEI), featuring professionals who produce multicultural marketing, with speakers including Marissa Solis of the National Football League, Ying McGuire of the National Minority Supplier Development Council, and many others.
Content Marketing Conference — #CMC22
When: November 9-11, 2022
Theme: Content Marketing
About: For 2022’s hybrid event, Content Marketing Conference offers marketers actionable content marketing tools and tactics to humanize your brand, with top speakers including Larry Kim of WordStream, Tyler Lessard of Vidyard and many others.
SMX Next— #SMX
When: November 15-16, 2022
Theme: Search Engine Marketing
About: SMX Next explores actionable tactics to overcome today’s many search marketing obstacles, with session tracks dedicated to pay-per-click (PPC), SEO, link-building, and more, delivered by top speakers to be announced.
DECEMBER / TBD / On-Demand / 2023
Adobe Summit — #AdobeSummit
When: Continuous
Theme: Digital Experience
About: Adobe Summit is a free virtual event with more than 200 sessions available on-demand, exploring the re-imagining of customer experiences with leaders in marketing automation, advertising, commerce and analytics, and feature speakers including Ryan Reynolds, Kristen Bell, Allyson Felix, and many others.
Social Media Marketing World — #SMMW23
When: March 13-15, 2023
Where: San Diego, CA.
Theme: Social Media
About: Social Media Marketing World will hold an in-person conference in March, 2023, with a deep-dive into social media marketing focusing on new ideas and quality networking opportunities, including top presenters.
BtoB Summit Paris 2023 — #BtoB
When: TBA, 2023
Where: Paris. France
Theme: B2B Marketing
About: In 2023 the BtoB Summit Paris will return to offer B2B marketers in Europe and the world over major keynote presentations to be announced in the lead-up to the event, along with round-table talks, masterclasses, and more, all surrounding the B2B marketing and sales community.
Pick Up B2B Marketing Events On Your Radar
No matter which of the wide array of marketing events we’ve shared here you plan to attend either in-person or virtually, we hope you’ve found at least a few new ones to put on your radar and attend this year or in 2023, and that they’ll help you elevate your own B2B marketing.
To help you make the most of whichever B2B marketing events you attend, be sure to also check out our “In-Person, Virtual & Hybrid: How To Get The Most From B2B Marketing Events.”
Building award-winning B2B marketing takes considerable time and effort, which is why more firms than ever are choosing to work with a top digital marketing agency such as TopRank Marketing. Talk with us about how we can help, as we’ve done for businesses ranging from LinkedIn, Dell and 3M to Adobe, Oracle, monday.com and others.
* LinkedIn is a TopRank Marketing client.
The post Conference Connection: 25+ Top Late Summer & Fall 2022 B2B Marketing Events appeared first on B2B Marketing Blog – TopRank®.
Source : https://www.toprankblog.com/2022/08/fall-b2b-marketing-events/
