How Four Brands are Celebrating Halloween with Metaverse Activations From the sweet taste of candy to heart-stopping jump scares, Halloween is often viewed as a... Read More
Events
Trends
Citizens Bank Interviews Thousands of New Yorkers to Build a ‘Living Portrait of NYC’ At the close of the experience, visitors themselves become part of... Read More
SITE Appoints MPI Chief Revenue Officer Annette Gregg as New CEO Annette Gregg, chief revenue officer, MPI – Photo courtesy of IMEX Skift Take: A... Read More
Innovation as the Driving Force Behind Sustainable Growth Skift Take: This episode of the Event Manager podcast features Angeles Moreno, Country Manager Spain at AIM... Read More
New Las Vegas Integrated Casino Resort One Step Closer to Reality Skift Take: The Las Vegas Strip is one step closer to getting a new... Read More
Metaverse Q&A Part Two: On Leveraging Brand IP, Adding Scale and the Value of Co-creation
4 min read
Metaverse Q&A Part Two: On Leveraging Brand IP, Adding Scale and the Value of Co-creation A follow-up conversation with State Farm and iHeartMedia on the... Read More
Hotels Raise Rates and Meeting Planners Scramble Skift Take: Higher lodging costs are complicating the already tricky task of planning an event. — Paul Cook... Read More
How to Deal With Conference Scams
1 min read
How to Deal With Conference Scams Skift Take: As in-person meetings and events come roaring back, so do the bad actors looking to rip off... Read More
Benchmark Data: 2023 Webinar and Event Strategy Data-driven insights, top trends, best practices, and action items to craft a winning event and webinar strategy… The... Read More
Creativity on a Compressed Timeline
1 min read
Creativity on a Compressed Timeline The impact – and upsides – of producing events in a time-strapped post-pandemic market This Spring, leading event design agency... Read More